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Growth partnership

Your E-Commerce Growth Partner, Not Just Another Agency.

Pinterest is our specialty and usually the first lever we pull. But we work on the whole engine behind profitable growth: acquisition, measurement, conversion, and retention, with one senior person accountable for the plan.

  • Free 30-minute call
  • Talk directly to the founder
  • No commitment

Built for brands that want one partner who thinks about their P&L, not five vendors who each defend their own channel.

Aurélien, founder of Scalypin, in a meeting room in front of a glass wall growth plan

AurélienFounder, Scalypin

$245K Shopify revenue in 16 weeks on our founder's own brand

The difference

Agencies Optimize Their Channel. We Optimize Your Business.

Most e-commerce brands work with several specialists: one for Meta, one for Google, one for email, a developer for the store. Each reports its own numbers, and each number looks good in isolation. The business still does not grow the way the reports suggest.

A growth partner starts from the other end: how many new customers you acquired this month, what each one cost across all channels, how much margin is left after ads, and what they are likely to spend over the next year. Then we decide where the next dollar and the next hour should go.

For most brands we work with, Pinterest is the biggest untapped lever, so that is usually where we start. But if the best move this quarter is fixing your tracking, rebuilding a product page, or setting up the email flow that recovers abandoned carts, that is what we will recommend.

What we cover

Six Levers, One Growth Plan.

Every engagement starts with Pinterest in mind and covers the parts of the business that decide whether new traffic turns into profit.

Pinterest Ads

Account strategy, creative testing, catalog and Performance+ campaigns, prospecting and retargeting. Our specialty, run by people who work in the platform every day.

Pinterest Ads Management

Measurement

Pinterest Tag, Conversions API, and deduplicated events, plus a reporting view that separates platform-attributed numbers from store numbers.

Conversion Tracking

Conversion rate

Product pages, collections, mobile experience, shipping clarity, and checkout, prioritized by impact and effort.

CRO Audits

Channel mix

How Pinterest, Meta, Google, and email share the work, with budgets planned across channels instead of inside each one.

Retention

Welcome, abandoned cart, browse abandonment, and post-purchase flows that turn first orders into repeat customers.

Offer and creative

Bundles, price tiers, seasonal moments, and the creative that sells them, tested one variable at a time.

How we measure growth

The Numbers We Report On

Platform dashboards answer one question: what did this channel claim? We add the numbers that tell you whether the business is actually growing.

MetricWhat it tells youWhy it matters
New customer revenue

Revenue from first-time buyers.

Growth comes from new customers, not from reselling to the same ones.
Blended CAC

Total marketing spend divided by new customers.

Keeps every channel report honest.
MER

Total store revenue divided by total ad spend.

One efficiency number all channels contribute to.
Contribution margin

Revenue minus product, shipping, fees, and ad costs.

Profit, not just revenue.
Repeat purchase rate

Share of customers who buy again within a set period.

Tells you what a new customer is really worth.
Platform ROAS

Revenue a platform attributes to its own ads.

Useful inside the platform, never on its own.

How the partnership runs

From Diagnosis to a 90-Day Plan.

  1. 1

    Diagnose

    Weeks 1 to 2: a full review of your ads, tracking, store, and numbers, with the gaps ranked by impact.

  2. 2

    Plan

    A 90-day roadmap with priorities, owners, targets, and the budget each channel needs.

  3. 3

    Execute

    Pinterest campaigns, tracking fixes, store improvements, and tests, shipped every week.

  4. 4

    Review

    A monthly business review on new customers, margin, and next priorities, in plain English.

Book a Free Strategy Call

The first call is free and takes 30 minutes. You talk to the founder directly.

Aurélien, founder of Scalypin, in front of a wall of pinned product visuals

Pinterest first, for a reason

Why We Usually Start With Pinterest

People open Pinterest to plan what they will buy next. According to Pinterest, 96% of top searches are unbranded, which means shoppers are open to brands they have never heard of. For most e-commerce brands, it is the largest pool of high-intent demand they are not reaching yet.

  • 106 million monthly users in the US and Canada (Pinterest, Q2 2026)
  • Keyword and interest targeting built on how people search
  • Catalog ads and dynamic retargeting from your Shopify feed
  • Less crowded auctions than Meta in many categories, a hypothesis we test for your brand

FAQ

Growth Partnership Questions

What is the difference between a growth partner and an agency?

An agency is usually paid to run one channel and reports that channel's results. A growth partner is accountable for the plan across channels: which lever to pull next, how to measure it, and whether the business as a whole is growing. Pinterest is our specialty, but the recommendation always follows your numbers.

Do you replace our Meta or Google agency?

Not necessarily. Many brands keep their existing partners. We coordinate budgets, audiences, and reporting so channels support each other. If it makes more sense for us to take over a channel, we will discuss it openly.

Do you work with small brands?

Yes. For emerging brands we keep the scope lean: tracking, a focused Pinterest launch, and the two or three store fixes that matter most. The plan grows with the brand.

How do you report results?

Monthly, with platform numbers and store numbers side by side: new customers, blended CAC, MER, contribution margin, and Pinterest-attributed results with their attribution window. Every figure is labeled.

How long is the commitment?

Scope and duration are agreed in the written proposal. Most growth work needs at least a full quarter to show its effect, and we explain why before you sign anything.

Free strategy call

Let's Look at Your Whole Growth Engine.

Tell us about your brand. We review your store, channels, and tracking before we talk, so the 30 minutes go to your biggest opportunities.

  • A 30-minute call with the founder, not a sales rep
  • Your three biggest growth levers, ranked
  • An honest view on where Pinterest fits

Contact Scalypin

Book a Free Strategy Call

Takes about a minute. We reply within 1–2 business days.

Free strategy call · 30 min

Pick a time that works for you

A 30-minute video call to look at your store, your numbers, and whether Pinterest can become a profitable channel for your brand.

  • You talk to the founder, not a sales rep
  • We review your store before the call
  • An honest answer, even if Pinterest is not a fit
  • No commitment, no pitch deck
AurélienFounder, Scalypin

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